Champions League

Football does not look like a broadcast package. It looks like a scrapbook someone kept all season.

Turkish Airlines came to the Champions League final in Istanbul as a sponsor, and wanted a film that sounded like the stands rather than the studio. The brief was passion. The risk was making something glossy and forgettable.

So we built the film out of material instead of rendering it. Photographs, newsprint, flags, kit fabric, stadium aerials, city landmarks, handwriting. Everything torn rather than cut, so the edges stay rough and you can see the seams.

Each piece was separated and animated on its own. Nothing moves as a flat card. A crowd shifts at a different rate to the flag in front of it, and the paper edges catch as they pass. That is where the energy comes from, not from the cuts.

We put a real pizza into the Napoli frame. It is the kind of detail nobody asks for and everybody remembers.